Effective Selling Skills

Effective Selling Skills (Questionnaire and Interpretive Notes)

The Selling Skills Questionnaire consists of a list of 60 skills required in a sales job to be successful in the market-place. The questions cover the following sections: - Customer and market research - Planning and organising - Interpersonal skills - Self-management - Supporting the organisation’s goals and strategy - Personal skills - Administration An analysis tool helps the sales person and their manager address any differences in perception and plan for performance improvement and individual development of the sales person.


This short questionnaire focuses on the key skills of effective selling. The sales manager and sales person complete a questionnaire, compare results, and look for strengths to develop and areas of weakness to improve in the sales person . A simple but effective diagnostic which can be used to great effect in coaching sessions with sales people.

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